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Chat Leads vs. Chat Ups

Chat Leads vs. Chat Ups

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How to be certain your dealership receives chat Ups rather than chat leads.

First, Some Definition If you asked any professional dealership salesperson they could quickly and clearly explain to you the difference…

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The Remarketing Effect of Live Chat

The Remarketing Effect of Live Chat

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A new approach to remarking using live chat photo drop-in invitations.

The benefits of remarketing (or retargeting) for dealers cannot be…

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Chat Answering: Which Option is Right for Your Dealership?

Chat Answering: Which Option is Right for Your Dealership?

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Dealers have options. Know yours.

Maybe you’ve heard the buzz about car dealer chat and are ready to try it, but still aren’t sure how…

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Applying Google’s ZMOT To Your Dealership At Every Moment of Truth

Applying Google’s ZMOT To Your Dealership At Every Moment of Truth

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By Ed Parkinson

As many observant dealerships know by now, there has been a lot of industry buzz about ZMOT.  ZMOT, or the…

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Featured Tutorial

Chat Basics

How chat works best with phone calls, how to answer customers questions and what things to avoid.

Featured Spotlight

JM Lexus

Bob Glasser, Internet Director of JM Lexus Describes how his dealership uses chat to sell more cars.

Chat Tips Email

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